Shopping with purpose means every purchase creates change. The brands in this collection are actively solving problems, from planting over 110 million trees to removing 42 million pounds of ocean plastic, from donating $10 million to pediatric cancer research to providing 3 million eye exams to people in need. Environmental protection, children and education, health and wellness, wildlife conservation, and fighting poverty and homelessness. Your purchases fund the fight.
Causes
Support the charities and initiatives that inspire positive change in our communities
Product List
DIFF Tosca II Oversized Polarized Aviator Sun...
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Product Review Score
4.3 out of 5 stars
192 reviews$99.00
DIFF Grace Cat Eye Metal Sunglasses for Women
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Product Review Score
4.51 out of 5 stars
99 reviews$65.00 $59.00
DIFF Hailey Oversized UV400 Square Sunglasses...
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Product Review Score
4.45 out of 5 stars
206 reviews$61.00 $49.00
DIFF Bella Blue Light Glasses
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Product Review Score
4.23 out of 5 stars
124 reviews$98.00 $75.00
DIFF Oversized Cream Tortoise Square Sunglass...
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Product Review Score
4.96 out of 5 stars
170 reviews$98.00 $90.00
DIFF Imani Oversized Shield Sunglasses for Wo...
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Product Review Score
4.65 out of 5 stars
221 reviews$99.00
DIFF Oversized Light Pink Square Sunglasses f...
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Product Review Score
4.76 out of 5 stars
12 reviews$109.00 $90.00
DIFF Bella II Oversized Square Sunglasses for...
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Product Review Score
4.82 out of 5 stars
42 reviews$119.00 $99.00
DIFF Oversized UV400 Polarized Sunglasses wit...
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Product Review Score
4.67 out of 5 stars
116 reviews$114.00 $69.00
DIFF Gia Oversized Square Sunglasses for Wome...
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Product Review Score
4.48 out of 5 stars
220 reviews$105.00 $85.00
DIFF Bella Oversized Square Sunglasses with T...
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Product Review Score
4.93 out of 5 stars
170 reviews$109.00 $95.00
Every product tells a story, but the products in this collection tell stories of impact. Patagonia gave away a $3 billion company to fight climate change. Tentree plants ten trees for every item sold. 4ocean employs full-time cleanup crews pulling trash from oceans. Love Your Melon donates 50% of profits to pediatric cancer research. These aren't marketing campaigns. They're business models built on the principle that companies can and should solve problems while selling products.
The traditional approach to corporate responsibility treats giving as separate from operations. Make profit first, donate some later. The brands in this collection rejected that model. They built impact into every transaction. Buy a pair of socks, send a pair to someone experiencing homelessness. Purchase a beanie, fund cancer research. Shop for sunglasses, provide an eye exam to someone in need. The giving isn't an afterthought. It's the reason these companies exist.
This approach proves that capitalism and conscience aren't mutually exclusive. You can build a profitable business while solving real problems. You can create jobs while protecting ecosystems. You can make products people love while helping people in need. The brands in this collection demonstrate that different path every day. Browse by cause to find what matters most to you, or explore product categories to see how everyday purchases create extraordinary impact.